The advantage of Politics and Tourism 2.0 is that the impact of the strategies can reach many more people, attracting mainly a young and modern public that can connect with the new proposals deployed on this channel. There is a momentum that can be observed that can also lead to greater social significance.
Basically, staying in touch with citizens, engaging in dialogue with them through social networks, and acting on the basis of that dialogue .
The changes taking place in society mean that politicians must also remain “connected” with citizens. But this connection cannot only be online. Let us not forget that networks serve to connect people with each other, and that physical contact is also necessary.
Thus, politicians who really “connect” organize close meetings with citizens previously contacted through the networks, having coffee with small groups, organizing visits and debates in Parliaments, among other things. In other new york realtors email list words, jumping from on-line to off-line.
Politics and Tourism 2.0 is a current premise that can trigger a very important impact on our society, but we must not forget that these digital tools, although they are wonderful, must also be managed by humans with clear and firm strategies to achieve goals that bring us closer and allow us to enjoy more of what surrounds us and not only the online environment.
— What Other Things Are Still Missing?
Many politicians are still afraid. Afraid of losing power, of losing control of information. Do you remember that phrase that said “information is power”?
Nowadays, thanks to the Internet and social networks, information circulates more and more freely and massively, it belongs to everyone, it is shared and managed collaboratively. Basically, they need to lose that fear, accept the new situation, and get used to dialogue.
Using networks is not so much a question of technological skills, but rather of having a 2.0 attitude , that is, being willing to share, inform, listen, dialogue, cooperate, and respond with total transparency to citizens.
This is difficult for many politicians, but the society they are part of is changing, and they will be forced to change in the face of social pressure, “either by fair means or by the ballot box.”
—What do you think about the Argentine President's use of Twitter?
I admit that I do not follow President Kirchner regularly, but I do know that she uses Twitter quite frequently and in a sometimes controversial way.
She may not be the best Twitter user, considering that in addition to being a physical person, she is the highest authority in her country, and that due to this added "responsibility" she should be moderate in her statements, although without losing her personal and human touch.
In any case, I praise him for having the courage to tweet and engage in dialogue with his fellow citizens, stepping down from his pedestal and facilitating communication with them. It is important for every person, whether a politician or a professional, to convey a true image of what they are like through the networks.
—What Actions Do the Most “Connected” Politicians in the World Take?
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