With Square, you have several payment options. You can take contactless payments with your smartphone and accept payments remotely. Customers can also pay via credit card over the phone through Square Dashboard, which acts as a virtual POS terminal.
Best software for marketing and email automation
Marketing and email automation software can help SMBs streamline their processes. If you’re looking for free software for small businesses (or freemium ones) that can help you automate email send-outs and other marketing efforts, check out our list below:
Software Pricing Best for G2 ratings
Canva Starts at $119.99 per year (Free limited version available) Graphic design 4.7 out of 5 stars
Google Analytics Free Website traffic insights and analysis 4.5 out of 5 stars
MailChimp Starts at $13 per month (Free limited version available) Email automation 4.3 out of 5 stars
Nutshell Campaigns Starts at $5 for 100 contacts with a Nutshell subscription (Nutshell customers get 150 free emails per month) Email automation 4.3 out of 5 stars
Buffer Starts at $6 per month for one social channel (Free limited version available) Social media content scheduling 4.3 out of 5 stars
13. Canva
Pricing: Starts at $119.99 per year (Free limited version available)
Best for: Graphic design
G2 rating: 4.7 out of 5 stars
Homepage for Canva SMB software
Whether you need a visually appealing deck for a client pitch or fresh graphics for a social media post, Canva is your weapon for slaying that presentation or engaging your audience.
Canva has over 250,000 free templates for various graphic needs. Its drag-and-drop editor makes it easy to customize the templates for your small business.
Do you need your other team members to review your deck or image? You can share your Canva design with a colleague by giving them a link.
14. Google Analytics
Pricing: Free
Best for: Website traffic insights and analysis
G2 rating: 4.5 out of 5 stars
Homepage for Google Analytics SMB software
What are your sources of website traffic? Which page taiwan number example s get the most number of visits?
Google Analytics can answer these questions and more. It provides you with data about your website traffic.
This free software for small businesses and enterprises provides you with valuable insights about your audience and site visitors, too, as it tells you:
The geolocation of your traffic sources
The devices your site visitors used
The digital marketing channels they came from
All these can inform your SMB’s marketing strategies.
15. MailChimp
Pricing: Starts at $13 per month (Free limited version available)
Best for: Email automation
G2 rating: 4.3 out of 5 stars
Homepage for MailChimp SMB software
Another excellent marketing software for SMBs is MailChimp. It lets you create automated email campaigns to nurture your relationship with your subscribers or inform them of the latest offers they might be interested in.