Grow brand reach and engagement

[hasanhossain]

For each stage, set KPIs that are relevant and important to your business. Here’s an example of how you can map out your objectives:


Increase unprompted brand awareness from x to y
Increase reach and engagement on socr apex usa whatsapp number ial media from x to y
2. Consideration

Grow non-blog organic traffic from x to y
Grow blog traffic from x to y
3. Conversion

Increase organic sales from x to y
Increase data capture from the blog from x to y
4. Advocacy








Increase shares on social media from x to y
Increase the number of backlinks to the website from x to y
Increase testimonials from customers from x to y
DMI Insider tip: Have one or two objectives under reach and engagement, consideration, conversion and advocacy. Keep it really simple to begin with, don't overcomplicate it.