All businesses should have a digital storefront. Whether you include eCommerce or not, having a website gives your brand online visibility. This is the go-to during the customer’s researching phase and provides your business with credibility from both a customer and search-engine point of view.
When you get started with HubSpot CMS, you can create a new website to host on the platform, fit with all the necessary tools to run it effectively, or you can migrate an existing website. Either way, it is simple enough that you don’t need to hire a web developer to achieve this, especially with the help of a drag and drop editor.
This software allows you to create a website that is updated and runs optimally, with SEO recommendations and tried-and-tested templates that work (with adaptive testing for your website available too). There is robust tracking and reporting available on the back end to help you guide and improve the user experience as well.
What is a CMS?
A Content Management System is a email lists australia platform that holds your media files and content for your website. There are usually separate SSL certificates, domain names, and hosting options to be purchased separately.
A CMS differs from website builders which are all in one packages typically sold for a monthly or yearly subscription fee.
Both of these options include features and templates that require no coding. CMSs do, however, offer more flexibility as you can add custom codes and other elements to your posts and pages for customization.
As its name suggests, it provides you with features that help with content management and full integrations that track visitors and create customized digital experiences using CRM data. The CMS offers plugins, extensions, templates, and SEO analysis. To build your website with CMS Hub, you need to first get a domain name and hosting.
Pro Tip: If you’re a HubSpot CRM user, use HubSpot to build your website so you can integrate your sales and marketing from a central platform.
These are the two options you’ve got:
CMS Hub Professional: $300/month to “Build a flexible website that non-technical marketers can update.” You can create web pages, grow traffic and convert leads, and secure your website with this option.
CMS Hub Enterprise: $900/month to “Gain greater website controls and the power to build web applications.” This option allows you to build powerful web app experiences, gain scalable governance, and extend your brand in addition to the aforementioned features.