Why HubSpot is your number one ally when you need customer service software.
As your company grows in number of clients and perhaps staff, processes become more complex. Daily tasks must be planned very carefully and accurately, as unattended work can cause problems in projects that depend on us. To solve this difficulty, there are software programs that support your daily work by giving you tools to manage your team. What you are looking for in them is the possibility of organizing your contacts, who is responsible for each one, their information, and so on. HubSpot's CRM , for example, helps sales and marketing teams achieve this.
However, one step further and another problem arises: what happens when we need to organize our team to serve our customers?
Customer Service Software: The Case of HubSpot
If there is one thing that the platform offers, it is the opportunity to reach the next level in terms of customer support. Its system offers the automation of certain actions that make the process more harmonious but without losing the human factor in the response, a fundamental characteristic in digital transformation .
In a nutshell, HubSpot's customer service system unifies, humanizes, speeds up, and facilitates, but let's look at its features in more detail:
Unified data : Creating tickets linked to information within the CRM offers teams costa rica phone number from any company (and even any data application, since it adapts to Jira and Slack as well) a very simple distribution of information and tasks, in a shared way and focused on solving problems and not on creating miscommunication or disorder.
Automation : This point does not refer to a digital transformation in terms of automated and flat responses (although highly customizable workflows can be created ), but rather to the mechanization of the ticket system itself. Before, when everything was manual, it was very possible that important problems were caused by the very nature of the system. Now, however, each situation is easily addressed and identified, leaving no tickets unresolved.
Feedback : This is very simple. The HubSpot system offers a single information base, for receiving tickets and for feedback. In platforms where reactions and responses are outside the system and have to be sought elsewhere, they often cannot be analyzed or reviewed to improve some aspect of our work. HubSpot gives the possibility of converting information into action from its Service Hub, which stores all comments from the process. It also allows you to create surveys and follow up with your clients to discover the information that is later key.
Handoffs : A call center can be a failure because no one wants to be left waiting. Digital customer support works the same way. With HubSpot, you can ensure fast and secure transfers of tickets and leads. There's no way a contact will be left without an employee on your assigned team. HubSpot is one of those platforms that makes you forget about it and focus on your work.