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A/B test elements to see what works and what doesn't

Posted: Mon Jan 06, 2025 5:30 am
by phonenumberlist
Last but not least, our advice is always to run A/B tests on different design elements and features to see what works and what doesn’t.

And while you’re at it, consider using heatmaps to see how email clients interact with your content. Not sure where to start? Try out different email newsletter templates and see which ones work best.

If you find that stock images aren’t working, try your favorite design tool and create a custom graphic for your next email marketing campaign.

Tip: Check out your top competitors' email spain whatsapp newsletter examples to see what email templates and other types of emails they're using to win over their top email customers. It never hurts to take a look at your competition to inspire updates to your email marketing strategy .

More AccuRanker tips for increasing customer engagement
This concludes our blog on newsletter design tips to increase engagement rates.

If you enjoyed this post and want more tips on how to improve your newsletter design (as well as the design, structure, and content of other marketing channels), be sure to keep following the AccuRanker blog!

We regularly post tips, tricks, insights, strategies, relevant examples to copy and other interesting content! Check out the topics we cover on our blog .

That’s all for today. Good luck with your next email marketing campaign .