Major transformation processes usually go from the inside out and follow similar phases: first, people and company culture, processes, technology and channels.
Why should companies undergo digital transformation?
Even though it is a complicated process, if we have been clear about the steps to follow for a long time, why does it not end up working for many companies?
And a more basic question, have philippines girls telegram we considered why we want to make this transformation?
The basic answer for the vast majority of companies is purely commercial or communication with their clients. If my potential clients and customers are on the Internet, my company must also be there in order to offer them the best service. We all have, or should have, this clear.
But the processes of digital transformation or digital evolution, as I like to call them, must go much further.
What competitive advantages can we gain by taking advantage of the benefits offered by the Internet/digital? In this constant struggle to differentiate ourselves from the competition , the Internet (understood from a global point of view) is a great source of innovation.
Throughout this process of change, COVID has accelerated digital transformation exponentially , and this is once again generating a lot of noise in this regard, due to the great need for many companies to adapt.
In this context, BCG has conducted research to define which factors are most important for a digital transformation process to be successful.
Keys to the success of the digital transformation process in companies
Many companies are currently reviewing their transformation plans (according to the BCG survey, 80% of companies are planning to accelerate the process), and in their quest to adapt as quickly as possible, they are going to encounter a harsh reality.