If you are not quite sure how to build your social media mix then take a look at our white paper
Posted: Sun Feb 02, 2025 6:34 am
If companies want to have an impact on their target customers, they not only have to create content that is suitable for them, but also get in touch with them via the right social media channels. Conversations are becoming increasingly important - but which channels are useful and how have they developed over the last year?
In 2019, Instagram usage doubled within a year, while gambling data spain Google, YouTube, Facebook , text messages and even emails remained the same. The worldwide decline in Twitter numbers compared to the previous year is also striking. Nevertheless, Twitter is not unimportant for companies. It is important to choose the right mix when it comes to the right social media channels.
Download the Mobile Whitepaper NOW
Do you have questions?
If you have any further questions about social media usage or generally about the digitalization of your marketing, sales and customer service departments - no problem! We would be delighted if LANGEundPFLANZ could make a contribution to helping you at least a little in overcoming the current challenges.
That's why we offer companies that operate in the B2B sector and have more than 10 employees up to 1 hour of free advice . Simply book an appointment in our calendar and we will call you:Why not all social media KPIs are equally meaningful
by Carsten Lange , on 14.1.2020
AdobeStock_© micmacpics_143323118_seo-opt
The number of followers on your social media is not always informative. Having as many followers as possible may look impressive, but if it is not the right people who are following you and buying your products and services - then this metric is not worth much. For example, it does not help in determining the success of your social media campaigns or your social media customer service. What about other metrics? What determines the right metric and which of them should you target in your social media strategy?
In 2019, Instagram usage doubled within a year, while gambling data spain Google, YouTube, Facebook , text messages and even emails remained the same. The worldwide decline in Twitter numbers compared to the previous year is also striking. Nevertheless, Twitter is not unimportant for companies. It is important to choose the right mix when it comes to the right social media channels.
Download the Mobile Whitepaper NOW
Do you have questions?
If you have any further questions about social media usage or generally about the digitalization of your marketing, sales and customer service departments - no problem! We would be delighted if LANGEundPFLANZ could make a contribution to helping you at least a little in overcoming the current challenges.
That's why we offer companies that operate in the B2B sector and have more than 10 employees up to 1 hour of free advice . Simply book an appointment in our calendar and we will call you:Why not all social media KPIs are equally meaningful
by Carsten Lange , on 14.1.2020
AdobeStock_© micmacpics_143323118_seo-opt
The number of followers on your social media is not always informative. Having as many followers as possible may look impressive, but if it is not the right people who are following you and buying your products and services - then this metric is not worth much. For example, it does not help in determining the success of your social media campaigns or your social media customer service. What about other metrics? What determines the right metric and which of them should you target in your social media strategy?