For comparison, a simple, current search example:

[shishir.seoexpert1]

Example Google Ad Personal Marketing

Even this simple search shows the mentioned variance of examples.

Google Ads - Rules for true content originality
Google requires top ads to answer user questions gambling data japan and provide a close connection to the person searching. The crucial question every company asks is: What should I write in my ad?

First of all, it is important that you include some of the keywords that your ad will be displayed for in your ad (as a basis for matching what users enter as keywords in their search).
It is best to include the best ones in the headline.

The reason for this is simple: the likelihood that someone will click on your ad increases if the person searching finds their own keyword directly in your ad. This is originality that has its origins in your potential customers. So put your most important keywords - the shortest descriptions of your target groups' interests - in the ad too.