The answer lies in effectively qualifying leads . This process is essential for the sales team to have all the necessary information at hand before moving forward in the funnel.
When qualification is not performed well, businesses continue without adequate data, compromising decisions and strategies throughout the sales process . When qualification is poorly performed, the impacts can be quite significant. Some of them are:
Waste of time : Your team ends up focusing on leads that aren’t ready to buy or that don’t fit well with what you offer.
Misdirected offers : Without clear data, salespeople may present solutions that don’t solve the customer’s real problem.
Prolonged sales cycles : Without adequate travel agency email list information from the beginning, the sales cycle lengthens, harming productivity.
Wasted opportunities : Potential leads can be lost due to a lack of understanding of their needs and priorities.
Efficient qualification helps your team focus on qualified, ready-to-buy leads, optimizing time and increasing the chances of conversion.
But how do you get a good qualification?
A good qualification requires:
Complete data from the first contact : Ensure that basic information such as contact details and essential customer data is collected correctly right from the start.
Clear understanding of needs : identify the lead’s challenges so that the solution presented really makes sense.
Assessment of decision-making power and budget : to ensure that you are talking to the right person and that the solution is viable.
And that's where one of the newest features of Agendor's CRM comes in: Mandatory Business Qualification !
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How the Mandatory Agent Business Qualification transforms the sales process
Mandatory Business Qualification is an exclusive feature of the Agendor Performance Plan , which ensures that no business advances in the sales funnel without essential information being collected and recorded.
With this functionality, your team will have greater control over the sales process, avoiding errors and ensuring greater precision in negotiations.
Let’s take a closer look at the advantages of this resource?
1. Complete information from the beginning of the process
By making it mandatory to fill in CRM fields, such as email, WhatsApp and other contact information, Mandatory Business Qualification ensures that your sales team has enough data to start the conversation with the customer assertively .