A B2B brand must focus on working on all three aspects if it wants to build a brand that:
– reach your potential customer.
– make the purchasing decision when the time comes.
– act as a barrier when the customer might consider replacing it.
In the customer journey, we can highlight three key cell phone number lookup philippines moments in which it is necessary to work on trust in different ways. We break down in detail the peculiarities of each of the phases.
POTENTIAL CLIENT PHASE (Before the decision moment)
When there is still no transaction or official client, but someone we could help begins to know that we exist, then we say that a potential client is born. Although they are not at the specific moment of the Buying Cycle, nor at the moment of making a decision, they do begin to have contact with us. We are in the stage BEFORE becoming a client.