Cost of script development

[subornaakter20]

A script and a month of calling for a company costs an average of 120,000 rubles. Each subsequent month of calling costs 50,000 rubles. Script developers guarantee a certain number of audiences that are interested in your offer. The customer is provided with a list of last names, first names and patronymics, contact phone numbers and company names that can be called and offered products. Usually about a third of such potential clients agree to the order, provided that the company's offer is really interesting. If it is not competitive or its price is too high, then there will be no good results.

Conversion of sales scripts
According to statistics, out of 100 cold calls, about 20 lead to saudi phone number sample a positive reaction from the audience. That is, the conversion is 5% .

In wholesale sales it can reach 25% . This is due to the fact that products in this area have certain characteristics, delivery times and cost.

In the service sector, conversion reaches 7% , since it is impossible to assess the quality of performance before the completion of the work.

The less the population needs the product, the more often people refuse offers. For example, household goods sell up to 10 times better than advertising services or services of a specific nature, such as assistance in obtaining diplomas, conducting certifications, training sessions, etc.

Cost of script development

One day, sales staff called private medical clinics to offer refurbished equipment at a price 60% lower than new. The offer also included a warranty on the product. The conversion rate of the calls was high: about 45% of the managers were interested in buying.

Here is an example when the price turned out to be unacceptable for clients. They tried to implement the project a few days after the medical equipment campaign. Managers offered innovative coolers to respectable Moscow offices for 130,000 rubles. The work lasted three months: they analyzed refusals and changed the call script 15 times. Despite all efforts, the conversion rate increased by only 2%.

The main thing when creating a script is to take into account the specifics of your business, study potential buyers and understand the goals you want to achieve. Standard templates will not bring a high sales rate, since there are already many companies on the market that conduct a dialogue according to a similar scenario. Therefore, it is necessary to make an effort to develop a unique script. And if you need help, you can always turn to specialists for it.