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To achieve commercial success in the digital age, HubSpot and Microsoft Dynamics offer many tools. Find out which one is best for your company.

Among business platforms, HubSpot and Microsoft Dynamics are two very popular and successful exponents. Having a good sales system today is essential to be ...

Why HubSpot is your number one ally when you need customer service software.

As your company grows in number of clients and perhaps staff, processes become more complex. Daily tasks must be planned very carefully and accurately, as unattended work can cause problems in projects that depend on us ...

Another way to deal with funnel stagnation issues is to rethink it through the flywheel model , introduced by HubSpot in 2018.

The flywheel is a model to explain the momentum you get when you align your entire organization to deliver a superlative customer experience. The focus is on driving ...

Used by teams at large companies like Google, Microsoft, and LinkedIn, OKRs are an effective way to organize work and optimize productivity.

We all know that working towards goals can help improve our performance. But we often overlook that when those goals are truly challenging and specific, it ...

It seems that we are moving towards a future in which much of what we do ⏤ both inside and outside a digital environment ⏤ will be done through conversations with artificial intelligence.

Artificial intelligence (AI) is one of the most disruptive and promising technologies of today. Something that ...

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In this post we review the success of video as a content format, its advantages for companies, and we mention the key points of a video marketing strategy.



Video consumption around the world continues to grow.

In a study conducted by HubSpot ...

In this article we tell you the success story of the implementation of HubSpot at Teclab and IPP. How can the use of different technologies unify the experience and improve business results?

Teclab and IPP are two educational institutes, the first one from Argentina and the second one from Chile ...

In this article you will be able to understand the range of relevant aspects when carrying out real estate marketing: the importance of images, market knowledge, work on the web positioning of your company and the role of advertising and social networks.

Real estate marketing focuses on a set of ...

PowerBI , developed by Microsoft, is one of the leading platforms in the business intelligence market. It offers a wide range of capabilities, from data connection and transformation to interactive visualization and advanced analysis. Its integration with other Microsoft tools, such as Excel and ...

Since 2014, Nadal's relationship with Telefónica-Movistar has gone beyond traditional sponsorships. This alliance allowed the development of the Rafa Nadal Academy by Movistar, a key project in Nadal's post-tennis career and in the development of new generations of players. Founded on October 19 ...